Post by account_disabled on Mar 5, 2024 5:23:05 GMT
Each of us has at least a smartphone , a television, probably smart or otherwise connected, and a PC in front of which we spend most of our day - for work, study or pleasure. The pervasion/invasion of digital in a broad sense in everyday life is a fact, so much so that we no longer pay too much attention to it: it is normal to check Instagram and Facebook notifications from your mobile phone or book a car with car sharing apps , buy a train ticket or check the traffic on the way home. However, what are the touchpoints and digital tools most used in digital marketing and most loved by users? Surveys on digital habits To confirm the habits of Italians (and not only) there are various investigations.
The relevant data certainly concerns the number of users connected to the Internet which has exceeded 4 billion (more than half of the world population of 7,593 billion) with a daily average of approximately 6 hours spent online per day, 2 of which on social media. Active users on social networks are Hong Kong Telegram Number Data growing and exceed 3 billion, an increase of approximately 10% compared to the previous year. The most popular social media is still Facebook which, despite the Datagate scandal, reaches 2.2 billion active users per month. Instagram, purchased by the Facebook group in 2012, recently reached an important milestone: 1 billion users who use the mobile app exclusively for a total of 400 million daily users who share 40 billion photos a day and exchange more than 4, 2 billion little hearts.
Not to mention the exponential growth of Stories! Everyone's digital life would not be such without the widespread use of instant messaging apps: Whatsapp (also owned by Facebook) accounts for the lion's share with around 700 million active users per month - with an increase of around 1 million of new users per day – sharing 1.6 billion photos every 24 hours. But even Facebook Messenger does not lag behind and continues to grow, especially as a means of dialogue between companies and users (if you want to learn more, click on the link above). The growth of Apps From these first data it clearly emerges that the vast majority of users use the tools that technology has developed mainly on mobile: users who browse solely from smartphones are more than 200 million (up 4% compared to previous years ) of which 360 million access social networks via mobile apps. In particular, the development of smartphone applications increased - in 2017 alone - by 6% on an annual basis (Source Engage ) .
The relevant data certainly concerns the number of users connected to the Internet which has exceeded 4 billion (more than half of the world population of 7,593 billion) with a daily average of approximately 6 hours spent online per day, 2 of which on social media. Active users on social networks are Hong Kong Telegram Number Data growing and exceed 3 billion, an increase of approximately 10% compared to the previous year. The most popular social media is still Facebook which, despite the Datagate scandal, reaches 2.2 billion active users per month. Instagram, purchased by the Facebook group in 2012, recently reached an important milestone: 1 billion users who use the mobile app exclusively for a total of 400 million daily users who share 40 billion photos a day and exchange more than 4, 2 billion little hearts.
Not to mention the exponential growth of Stories! Everyone's digital life would not be such without the widespread use of instant messaging apps: Whatsapp (also owned by Facebook) accounts for the lion's share with around 700 million active users per month - with an increase of around 1 million of new users per day – sharing 1.6 billion photos every 24 hours. But even Facebook Messenger does not lag behind and continues to grow, especially as a means of dialogue between companies and users (if you want to learn more, click on the link above). The growth of Apps From these first data it clearly emerges that the vast majority of users use the tools that technology has developed mainly on mobile: users who browse solely from smartphones are more than 200 million (up 4% compared to previous years ) of which 360 million access social networks via mobile apps. In particular, the development of smartphone applications increased - in 2017 alone - by 6% on an annual basis (Source Engage ) .