Post by samsparrow74 on Feb 15, 2024 9:05:30 GMT
In Spain and also in many Latin American countries, the siesta is an almost sacred tradition (for those who are fortunate enough to be able to practice it from time to time). The combination of mild climate and copious food is the perfect recipe to fall into the arms of Morpheus once lunch is over. However, and despite the fact that the nap ritual is perfectly normal at home (or perhaps on the nearest park bench), no one would a priori expect to see it in practice in the normally noisy and crowded Burger King restaurants . Even so, the manager of a Burger King restaurant located in Mexico City noticed that many of her customers were taking naps without any concealment in the establishment.
Prodded by curiosity, the manager later found that most of the sleeping customers had previously eaten Burger King's largest hamburgers, those belonging to the "King's Collection" . It seems, therefore, that Pakistan Phone Number List the larger the burgers that Burger King customers put on their chests and backs, the more likely they are to be left "fried." Burger King's giant hamburgers, an infallible sleeping aid when taking a nap During a conversation with Gustavo Lauria, co-founder of We Believers (one of Burger King's agencies), the person in charge of this Mexican restaurant shared her peculiar observation with the advertiser. And that observation ended up lighting the fuse of a campaign in which Burger King portrays its customers in an authentic post-food coma.
The heroes who parade through the different advertisements that make up this graphic advertising campaign are serene, static and slightly reclining figures that inevitably stand out in the bustling atmosphere that is usually breathed in McDonald's restaurants. The phrase "They're that big" appears superimposed in the advertisements in order to promote the gigantic hamburgers from Burger King's "King's Collection" in Mexico. In addition, additional information appears in the lower strip of the snapshots (date, time and location of the restaurant) with the ultimate objective of making the campaign as genuine as possible. To carry out the campaign We Believers hired a photographer who spent an entire month stalking diners at several Burger King restaurants to catch them in the middle of a nap .
Prodded by curiosity, the manager later found that most of the sleeping customers had previously eaten Burger King's largest hamburgers, those belonging to the "King's Collection" . It seems, therefore, that Pakistan Phone Number List the larger the burgers that Burger King customers put on their chests and backs, the more likely they are to be left "fried." Burger King's giant hamburgers, an infallible sleeping aid when taking a nap During a conversation with Gustavo Lauria, co-founder of We Believers (one of Burger King's agencies), the person in charge of this Mexican restaurant shared her peculiar observation with the advertiser. And that observation ended up lighting the fuse of a campaign in which Burger King portrays its customers in an authentic post-food coma.
The heroes who parade through the different advertisements that make up this graphic advertising campaign are serene, static and slightly reclining figures that inevitably stand out in the bustling atmosphere that is usually breathed in McDonald's restaurants. The phrase "They're that big" appears superimposed in the advertisements in order to promote the gigantic hamburgers from Burger King's "King's Collection" in Mexico. In addition, additional information appears in the lower strip of the snapshots (date, time and location of the restaurant) with the ultimate objective of making the campaign as genuine as possible. To carry out the campaign We Believers hired a photographer who spent an entire month stalking diners at several Burger King restaurants to catch them in the middle of a nap .